CRAFTSMAN CREATIVE

It’s easy to get stuck at different points in our lives. 

A new job takes precedence and demands much more of our time. 

We confronted the fear a few too many times, and the most recent attempt at something knocked us down and now we’re questioning if our dreams are possible anymore.

Staying in that place is not an option.

We help creatives get unstuck, wherever they are in their lives. 

We start by focusing on the mindset. 

Regaining control allows us to then focus on the work - on making something - because the best way to overcome fear and pain is through results. 

Getting back to the craft helps us recenter and refocus on our work.

From there, a Craftsman’s potential is unlimited, because they know they are capable of anything, as long as the take action and do the work. 

Then, the world begins to be pulled toward them. 

They already possess everything they need to succeed, so now they are giving and serving, not seeking and getting. 

We have to create in order to be truly living, and we help get creatives back to their craft so that they can live life to the fullest. 

To have joy, to have fulfillment, to be their true selves.

The purpose of art is to share a part of ourselves that can’t be expressed any other way. 

That’s the true driving force of a Craftsman creative. To contribute in a way that only a craftsman can.

It’s easy to be “seen” as a creative these days. 

Slap a few photos on Instagram, go live on FB in your new home studio, whip up a quick website to start selling something online that someone else made. 

There is certainly a place for that in the market, and there are even some that have found a way to do it nobly, with pride and with a focus on serving a need. 

But then there are those who use every tactic they can find online to game the system, race to millions of dollars and millions of views and millions of followers. 

No thanks.

That’s not us.

We don’t care about size and scale and growth without purpose. 

We seek small, tiny even. 

The company of one mantra resonates much deeper than building a funnel, hacking anything, or thinking in terms of 10X.

We’re proud of the work we create, not the numbers we’ve manufactured.

We choose to pursue our craft because it’s an extension of who we are, not because of fame or fortune. 

The world needs more creators and fewer influencers. 

So we choose to create, for ourselves, and for those we seek to serve.

If our craft does grow because of our effort, our work, our tribe, we hang on to the relationships and optimize for human interaction, not EBITDA or ROI or how we look to investors.

Seth Godin champions this mentality perfectly:

We seek the smallest viable audience.

We don’t market to everyone, but to the one.

We really only need a thousand true fans to have a business that supports our work and our lives.

We need to find a small handful of people who care, who resonate, the “people like us”.

We seek to become someone who cares enough to be meaningful to a few, rather than someone who interrupts anyone they can through an ad and an algorithm. 

Craftsman Creative was created to serve people like you, people who care - about others, about the work, about the impact. 

After 15 years as a professional creative, and seeing how many creatives were struggling with how to actually create, to do the work, to build a business, to craft a life of their dreams, the focus expanded to be able to serve.

We believe there is clarity to be found, answers to your deepest questions and doubts, and ways to craft your own creative life. 

OUR MISSION: to turn creatives into creators. We start with the creator, helping with their psychology and mindset, which allows them to start doing the work. 

The greatest antidote to fear and doubt and procrastination is results. We take action and create a single project that we 100% control, and we do it in a matter of weeks or months, not years.

If you have struggled with starting or completing or sharing your creative project, start here.

From there we provide both group and one-on-one coaching for those ready to take the next step. 

And when you feel compelled to turn your craft into a business, whether a side gig or full-time work, we have a course (coming) that will help with that as well. 

We create products that serve those that are in it to serve others, not just themselves. The creatives who seek to be craftsmen, to be creators.

If that’s you, we’re glad you’re here. Have a look around our blog, our courses, our coaching, or reach out and say hello. We read all of our emails.

Welcome to Craftsman Creative.

Daren Smith